Recent graduate becomes the youngest researcher to present paper at the 9th Annual EuroMed Academy of Business Conference

Ms Armine Petrosyan, recent graduate of our MA in Marketing, Advertising and Public Relations programme, was the youngest researcher to present paper at the 9^th Annual EuroMed Academy of Business (ΕΜΑΒ) Conference that took place 14-16 September 2016 in Warsaw.

The paper presented at the conference was entitled “How Marketing Communications Professionals Understand and Use Traditional and Contemporary Persuasion Methods?: A Qualitative Study in Armeniaand Greece”. Co-authored by Dr Nikolaos Dimitriadis the paper received constructive comments and mentions showcasing the high quality of the work. The paper is given the distinction in terms of academic excellence, conferences-conventions worldwide and it will soon be published in the conference book proceedings.

Photo credits: DELAB

“Being the youngest researcher in such a prestigious conference and having a paper published is a great honor and responsibility for further investigation in the field of persuasion and neuromarketing.” said Ms Petrosyan.

Photo credits: DELAB

EuroMed Academy of Business (ΕΜΑΒ) conference was attended by approximately 200 participants from academia and business from 32 countries. It has been established as one of the major Business Management conferences of its kind in terms of size, quality of content, standing reputation of attendees and among strategic partners such leading companies as Google.